The stipulation for
mobility has caused mobile application development to grow at
spooking speed. The global market of enterprise mobile application
is expected to reach $284 billion by 2019. In 2008, the mobile
application came into existence, since then it never looks back and has evolved
into the mainstream by becoming a necessity of enterprises. If you are
awestruck if there is an app for that, there probably is, see how fast our
mobile developers are!
Today customers
experience is a driving force behind the growth of any enterprise as they are
the real asset for any business. Users want seamless experience regardless of
what device they access and this expectation often demands a mobile app to
enhance their UX. To fulfill marketing’s wish, enterprise mobile apps can help enterprises
to improve productivity in the workplace.
According to
the Gartner, “25% of enterprises
will have an enterprise app store for managing corporate apps on PC’s and
mobile devices”.
Reason Behind The Significant Growth Of
Enterprise Mobile Apps
Customers are an
essential aspect of any growing business and to offer rich customer
experience, enterprise mobile app development solutions have
become an imperative part of organizations. For the successful growth,
enterprise mobility app should be designed with strapping functionality and
streamline the process flow within an organization. According to the studies
·
“43% of enterprise app developers make more than
$10K per month versus 19% of their counterparts focused on consumer apps”.
·
“20% of all developers globally are targeting
enterprises, up from 16% just six months ago”.
·
Growth in direct revenues from app stores is
slowing, while demand for good mobility solutions is outstripping supply.
·
“About one-third of the 1,000 millennial and
consumers said they would download an SMB’s mobile app to learn about what’s in
stock at the store”.
What is causing the Demand for
Enterprise Mobile App Development?
Accessibility
In 2016, 62.9% of
the population worldwide already owned a mobile phone. This figure will reach
4.68 billion in 2019. By 2019, China is expected to reach nearly 1.5 billion
mobile connections and India almost 1.1 billion. Now more than ever people are
accessing information from their mobile phones.
Usage
On the basis of
comScore’s 2017 study, most of the American adult spends 2 hours, 51 minutes on
their smartphone every day. In the U.S. people spend half of their time online
using mobile applications and mobile Web browsers. This alarming shift in human
behavior is leading to the demand for mobile apps to provide users with a
consistent experience.
Increase
in BYOD
With the help of
digitization, enterprises allow employees to bring their own laptop. This is
increasing the demand for mobile applications as well as allow employees to
work remotely by providing an allied experience regardless of the electronic devices
they are using.
Customization
Options
This is a most
important countenance of modern enterprise mobile app development. In the
organization, the uses of the mobile application across the business vary to a
large extent. Naturally, the mobile app with all its features cannot succor all
the users in the same way. So the customization options in mobile application development for enterprises
in helping in making the same app useful for everyone in the company.
Features of Enterprise Mobile
Applications
Following are the
must-have features for enterprise mobile application:
Smooth
User Experience
No matter what kind
of apps you are building, user experience always takes the center stage. This
improves the adoption of mobile apps within an organization and accomplishes
all the important objectives.
Data
Sharing
Real-time data
sharing feature in enterprise mobile apps enable employees to send and receive
data easily. Also, the functionality should be in such a way that data can be
shared in any form i.e. excel sheets, doc files, images or videos.
It also allows
enterprises to send a real-time notification to their employers and customers
to facilitate communication. Push notifications also help enterprise mobile app
in keeping tabs on everything.
Easy
Integration with Necessary Tools
Enterprise mobile
apps contain all the fundamental and necessary tools that required for smooth
process management.
Growth Driven Trends for Enterprise
Mobile Application Development
HTML5
and Hybrid Mobile App Development
Enterprise shifted
their focus from native apps to hybrid mobile apps to put up cross-platform
development using a combination of web technologies like HTML, Java, and CSS.
This offers the ability to apps to work on multiple platforms, especially for
larger enterprises.
Shortened
Development Lifecycle
The pressure of
consumer demands will force enterprises to look for different ways to shorten
the development process by ebbing the time between idea conception and app
launch. As the mobile app development resources become more in demand,
enterprises will need to improve development tools to improve their business
lifecycle.
Location-Based
Services
Enterprises will
utilize location-based services to deal with the end user. Enterprise mobile
apps are using this technology to offer a highly personalized experience for
users.
Internet
of Things
IoT integrated
mobile applications will evolve to integrate the multiple connected electronic
devices and provide the end user with an unblemished experience.
Wearable
Technology
The springing up of
wearable technology will create a greater demand for the apps that are required
to integrate this technology with other systems. As technology is emerging,
enterprise apps will be able to engage customers at a whole new level of
convenience.
Big
Data
Real-time
monitoring through mobile apps will allow enterprises to collect customer’s
data, assisting in consumer intelligence and marketing efforts.
UX
BYOD in the
workplace will increase the demand for the apps to integrate the experience for
the user.
Summing
Up
In the time to
come, enterprise mobile app development companies will
manage the mobile apps and deliver full-fledged mobile apps with different
functionalities for employers and consumers of the respective brand. In 2019,
all the latest trends of enterprise mobile app will employ by the brands for
strengthening their customer experience. With the help of latest trends
of Enterprise mobile app development, an
organization will enjoy profound access to consumer data to drive business even
more smoothly.
From increasing productivity
to improving efficiency, enterprise mobile apps will definitely help businesses
in transforming their overall process for future growth.
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